Hello!

I'm Charlotte, I started Lacuna, meaning a blank space or missing part, to make big consultancy strategy and hands-on marketing experience accessible to ambitious leaders without a 6-figure price tag.

I spent six and a half years leading brand, marketing, and communications at Bricklane, a Series-B PropTech scale-up backed by Zoopla and LocalGlobe. I understand the realities of running a VC backed business and how to put strategy to work in a way that actually makes a difference.

I hate jargon, and always prioritise clarity over unnecessary complexity. Slide decks have their place, but my work is designed to be practical —something teams can pick up and run with in a way that's great for everyone involved.

I've always loved stories, I have an English degree from Exeter and my idea of a great evening is reading or unwinding to a true crime series. I live in South London with my husband and two children (aged 2 and 4) and work out of my garden studio. My overheads are low which means your investment goes straight towards fantastic work rather than subsidising a swanky office with in-house flat whites.

I'm passionate about strength training and pilates. When I'm not working, you'll find me half way up a stepladder doing my latest DIY project, or reading, these days more Room on the Broom than A Room of One's Own, and I wouldn't have it any other way.